Author Archives: Tod Kerr

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About Tod Kerr

Tod is a senior corporate leader with 20 years of experience managing business operations in numerous functional areas, with a focus on developing and marketing business to business technology solutions to world-wide high tech markets that allow customers to operate their business more efficiently by driving out costs, improving productivity, and creating value for their clients.

Understanding the Costs of Acquiring and Retaining Your Customers

Posted on April 22, 2011 by Tod Kerr

I recently wrote about knowing when to exit a customer relationship (When It’s Time to Fire Your Client), when the terms for doing business are no longer equitable for both parties.  Neither the concept nor the practice is new but … Continue reading →

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